I thought I’d do some blogging about blogging.
I sat staring at the screen for a few minutes. And nothing happened. Zip. Zilch. Nada. I got nothing. The problem: I really didn’t know what to write about. I needed an angle. Maybe I needed to appreciate my readers? Maybe I needed to talk about my WordPress plugins?
Maybe I just needed to write. Something. Anything.
And then I realized I was.
Step 1: Write
But don’t just write, write what you know. Write what you have a passion for. If you can talk endlessly about Star Trek’s “The Trouble with Tribbles” episode, then that’s what you write about. You might not have a huge audience, but you’re writing. And that’s the key. Practice makes you better.
I get some amazing accolades from people for what I’ve been writing here on Zoomstart. And you guys have no idea how much that means to me. Somewhere around here are 2 or 3 half finished screenplays, and a binder full of comics ideas. A lot of the business stuff that I write about comes from ideas I jotted down for a business book that I wanted to write, titled oddly enough, Zoomstart.
I came to the realization that I can’t write 100 or 200 pages. Of anything. Can’t do it. But I can write one page at a time. I love it. This fits. It’s me. If all you can do is write a word or a paragraph, then that’s what you write.
And when the time is right, you’ll be read (red).
Step 2: Network
I’ve been writing Zoomstart for about 3 months. And I’ve been doing it with no search engine traffic (google just indexed the site last week) and no previous online network to kick things off. All my traffic has come from going out and leaving my 2 cents on other peoples blogs. Sometimes I leave 3 cents.
In the last 3 weeks, my RSS subscribers and daily unique visitors have both doubled. People are linking here and dropping by to comment regularly. And some amazing things have happened; Conversation. And inspiration.
To talk effectively, you have to listen. To write, you have to read. To build a network, you have to do both. People won’t come just because you built it. But if you go out and take the time to just say “hey”, or you contribute to the conversation without asking for anything in return, they will.
And if you’ve put some effort into step one, they’ll come back. And they’ll bring other people with them.
Step 3: There Is No Step 3
You’re probably on to me by now … there is no step 4 or 5 either.
Sure, there are other things that are important if you want to be a blogging warrior. Things like SEO, branding your blog, ad optimization. All sorts of things.
As long as you write and network, all that stuff will fall into place along the way. If you don’t write, and you don’t network, then none of that other stuff really matters.
Write. Network. It’s tried and tested. It works.