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	<title>Comments on: Bridging the Gap: Arbitrage, Online and Off</title>
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	<link>http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/</link>
	<description>Create Some Zoom</description>
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		<title>By: Shane</title>
		<link>http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/comment-page-1/#comment-3893</link>
		<dc:creator>Shane</dc:creator>
		<pubDate>Fri, 08 Feb 2008 19:47:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/#comment-3893</guid>
		<description>Hi Sue,

A quick Google search will tell you what others think of it.

Personally, I don&#039;t buy stuff like that. I do my own testing and I pay attention to what well known internet marketers talk about (and they give good advice away for free just by talking about it on their blogs).

There&#039;s just no substitute for trying things out yourself and taking the time to really learn how the internet works and how to best make money online. It takes a little bit of money to test different things yourself ... think of it as a hobby, or an investment in &quot;tuition fees&quot; to give yourself a self-taught education.</description>
		<content:encoded><![CDATA[<p>Hi Sue,</p>
<p>A quick Google search will tell you what others think of it.</p>
<p>Personally, I don&#8217;t buy stuff like that. I do my own testing and I pay attention to what well known internet marketers talk about (and they give good advice away for free just by talking about it on their blogs).</p>
<p>There&#8217;s just no substitute for trying things out yourself and taking the time to really learn how the internet works and how to best make money online. It takes a little bit of money to test different things yourself &#8230; think of it as a hobby, or an investment in &#8220;tuition fees&#8221; to give yourself a self-taught education.</p>
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		<title>By: Sue</title>
		<link>http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/comment-page-1/#comment-3892</link>
		<dc:creator>Sue</dc:creator>
		<pubDate>Fri, 08 Feb 2008 18:49:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/#comment-3892</guid>
		<description>Any thoughts on Google Payload system?</description>
		<content:encoded><![CDATA[<p>Any thoughts on Google Payload system?</p>
]]></content:encoded>
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	<item>
		<title>By: &#8220;Look Before You Leap&#8221; Test Marketing - Zoomstart</title>
		<link>http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/comment-page-1/#comment-2063</link>
		<dc:creator>&#8220;Look Before You Leap&#8221; Test Marketing - Zoomstart</dc:creator>
		<pubDate>Sat, 13 Oct 2007 20:56:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/#comment-2063</guid>
		<description>[...] start advertising and promoting your page using AdWords or whatever. This is basic arbitrage and you probably won&#8217;t make much if any money on it. But I&#8217;ve found it&#8217;s a great [...]</description>
		<content:encoded><![CDATA[<p>[...] start advertising and promoting your page using AdWords or whatever. This is basic arbitrage and you probably won&#8217;t make much if any money on it. But I&#8217;ve found it&#8217;s a great [...]</p>
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		<title>By: Shane</title>
		<link>http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/comment-page-1/#comment-1961</link>
		<dc:creator>Shane</dc:creator>
		<pubDate>Tue, 11 Sep 2007 12:59:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/#comment-1961</guid>
		<description>Hey Gregg,

Those numbers are &quot;in theory&quot;. I just started this campaign to play around with it (always need to keep learning). Unfortunately, I had to put it on hold for now. The Google quality score was sending me some very ugly signals ... basically it was saying &quot;don&#039;t even try it buddy!&quot; haha

I&#039;ve played around with CPC to affiliate deals a bit. I think I might venture back into that arena when I find an interesting opportunity.</description>
		<content:encoded><![CDATA[<p>Hey Gregg,</p>
<p>Those numbers are &#8220;in theory&#8221;. I just started this campaign to play around with it (always need to keep learning). Unfortunately, I had to put it on hold for now. The Google quality score was sending me some very ugly signals &#8230; basically it was saying &#8220;don&#8217;t even try it buddy!&#8221; haha</p>
<p>I&#8217;ve played around with CPC to affiliate deals a bit. I think I might venture back into that arena when I find an interesting opportunity.</p>
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		<title>By: Gregg Hawkins</title>
		<link>http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/comment-page-1/#comment-1958</link>
		<dc:creator>Gregg Hawkins</dc:creator>
		<pubDate>Mon, 10 Sep 2007 20:12:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/#comment-1958</guid>
		<description>Catch post :D I want to learn more about CPC campaigns. It seems interesting and is definitely great way to invest your money - if you know what you&#039;re doing.

It looks like you&#039;re doing great so far...I wouldn&#039;t mind making an extra 5k a month :D. Keep up the great work!</description>
		<content:encoded><![CDATA[<p>Catch post <img src='http://www.zoomstart.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' />  I want to learn more about CPC campaigns. It seems interesting and is definitely great way to invest your money &#8211; if you know what you&#8217;re doing.</p>
<p>It looks like you&#8217;re doing great so far&#8230;I wouldn&#8217;t mind making an extra 5k a month <img src='http://www.zoomstart.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> . Keep up the great work!</p>
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		<title>By: Shane</title>
		<link>http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/comment-page-1/#comment-1955</link>
		<dc:creator>Shane</dc:creator>
		<pubDate>Sun, 09 Sep 2007 16:32:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/#comment-1955</guid>
		<description>Hey Adnan,

There are different strategies. I keep my Adwords CPC fixed and don&#039;t raise it no matter what (gotta control costs). That means some keywords aren&#039;t eligible for &quot;Search&quot; and only find customers on the content network. To make them eligible for search, it&#039;s a matter of increasing the quality of your landing page for those keywords. Or realizing they&#039;re not really suitable for your campaign.

I&#039;ve found the best strategy is to work with Google&#039;s algorithm, quality score, etc. They really do know how to target and assess the quality of keywords to a landing page well. &quot;Listen&quot; to the feedback you get from them via CTR and CPC costs. You might not get as much traffic, but you&#039;ll get more people who are genuinely interested in what you&#039;re advertising and a much steadier return.</description>
		<content:encoded><![CDATA[<p>Hey Adnan,</p>
<p>There are different strategies. I keep my Adwords CPC fixed and don&#8217;t raise it no matter what (gotta control costs). That means some keywords aren&#8217;t eligible for &#8220;Search&#8221; and only find customers on the content network. To make them eligible for search, it&#8217;s a matter of increasing the quality of your landing page for those keywords. Or realizing they&#8217;re not really suitable for your campaign.</p>
<p>I&#8217;ve found the best strategy is to work with Google&#8217;s algorithm, quality score, etc. They really do know how to target and assess the quality of keywords to a landing page well. &#8220;Listen&#8221; to the feedback you get from them via CTR and CPC costs. You might not get as much traffic, but you&#8217;ll get more people who are genuinely interested in what you&#8217;re advertising and a much steadier return.</p>
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	<item>
		<title>By: Adnan</title>
		<link>http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/comment-page-1/#comment-1954</link>
		<dc:creator>Adnan</dc:creator>
		<pubDate>Sun, 09 Sep 2007 13:49:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/bridging-the-gap-arbitrage-online-and-off/#comment-1954</guid>
		<description>Hey Shane.

This article has come at a great time - when I too have been experimenting with Arbitrage and Affiliate Marketing through Adwords. At the moment, my return is at around 20% - but it fluctuates hugely with some days recording a loss and others returning a normal profit.

The quality page is definitely a good piece of advice. I&#039;m not particularly proud of my Arbitrage campaign at the moment, and am going to work on improving my site, as all the keywords that I&#039;m bidding on are going up in CPC price - I&#039;m guessing that&#039;s the Quality Score kicking in.

If you can create a good site with an About page, Terms and Conditions, a few pages (all Adsensified of course), then I&#039;m sure CTR and profits will increase.

Great article again,
Adnan</description>
		<content:encoded><![CDATA[<p>Hey Shane.</p>
<p>This article has come at a great time &#8211; when I too have been experimenting with Arbitrage and Affiliate Marketing through Adwords. At the moment, my return is at around 20% &#8211; but it fluctuates hugely with some days recording a loss and others returning a normal profit.</p>
<p>The quality page is definitely a good piece of advice. I&#8217;m not particularly proud of my Arbitrage campaign at the moment, and am going to work on improving my site, as all the keywords that I&#8217;m bidding on are going up in CPC price &#8211; I&#8217;m guessing that&#8217;s the Quality Score kicking in.</p>
<p>If you can create a good site with an About page, Terms and Conditions, a few pages (all Adsensified of course), then I&#8217;m sure CTR and profits will increase.</p>
<p>Great article again,<br />
Adnan</p>
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