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	<title>Comments on: Everyone Loves an Underdog</title>
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	<link>http://www.zoomstart.com/everyone-loves-an-underdog/</link>
	<description>Create Some Zoom</description>
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		<title>By: First Mover Advantage is NOT Critical to Your Success &#124; Zoomstart</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-9897</link>
		<dc:creator>First Mover Advantage is NOT Critical to Your Success &#124; Zoomstart</dc:creator>
		<pubDate>Fri, 05 Dec 2008 02:33:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-9897</guid>
		<description>[...] don&#8217;t know if I&#8217;d call a $100 billion company an underdog, but being the &#8220;alternative&#8221; and having the drive to do better will take you a long [...]</description>
		<content:encoded><![CDATA[<p>[...] don&#8217;t know if I&#8217;d call a $100 billion company an underdog, but being the &#8220;alternative&#8221; and having the drive to do better will take you a long [...]</p>
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		<title>By: Forget Loss Leaders; Profit is Non-Negotiable - Zoomstart</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-4508</link>
		<dc:creator>Forget Loss Leaders; Profit is Non-Negotiable - Zoomstart</dc:creator>
		<pubDate>Tue, 11 Mar 2008 07:51:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-4508</guid>
		<description>[...] what&#8217;s really changed is the amount of sheer competition in the marketplace. Most companies can&#8217;t afford to take a hit with a loss leader. And the [...]</description>
		<content:encoded><![CDATA[<p>[...] what&#8217;s really changed is the amount of sheer competition in the marketplace. Most companies can&#8217;t afford to take a hit with a loss leader. And the [...]</p>
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	<item>
		<title>By: Sponsoring the underdog, underrated marketing that pays off</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-1345</link>
		<dc:creator>Sponsoring the underdog, underrated marketing that pays off</dc:creator>
		<pubDate>Wed, 25 Jul 2007 08:46:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-1345</guid>
		<description>[...] I&#8217;ve just noticed that a blog I like Zoomstart had a post about the underdog, check it out it&#8217;s a good [...]</description>
		<content:encoded><![CDATA[<p>[...] I&#8217;ve just noticed that a blog I like Zoomstart had a post about the underdog, check it out it&#8217;s a good [...]</p>
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	<item>
		<title>By: Shane</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-1337</link>
		<dc:creator>Shane</dc:creator>
		<pubDate>Mon, 23 Jul 2007 22:32:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-1337</guid>
		<description>Adam,

haha - If I&#039;m trying to rank for underdog with this post ... then I&#039;m definitely the underdog!!

The movie was probably rolling around in my subconscious when I got the idea for the post.</description>
		<content:encoded><![CDATA[<p>Adam,</p>
<p>haha &#8211; If I&#8217;m trying to rank for underdog with this post &#8230; then I&#8217;m definitely the underdog!!</p>
<p>The movie was probably rolling around in my subconscious when I got the idea for the post.</p>
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		<title>By: Adam Donkus</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-1336</link>
		<dc:creator>Adam Donkus</dc:creator>
		<pubDate>Mon, 23 Jul 2007 21:13:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-1336</guid>
		<description>Are you trying to rank for the underdog movie that is out this summer?
lol
Everybody loves an underdog</description>
		<content:encoded><![CDATA[<p>Are you trying to rank for the underdog movie that is out this summer?<br />
lol<br />
Everybody loves an underdog</p>
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	<item>
		<title>By: Smart Posts Worth Reading #9</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-1328</link>
		<dc:creator>Smart Posts Worth Reading #9</dc:creator>
		<pubDate>Sun, 22 Jul 2007 21:04:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-1328</guid>
		<description>[...] Everyone Loves an Underdog: Good job on this one Shane! It&#8217;s true everyone loves an underdog, reading that post got me thinking of my businesses. And I love when a post makes me think like that. :) [...]</description>
		<content:encoded><![CDATA[<p>[...] Everyone Loves an Underdog: Good job on this one Shane! It&#8217;s true everyone loves an underdog, reading that post got me thinking of my businesses. And I love when a post makes me think like that. <img src='http://www.zoomstart.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  [...]</p>
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	<item>
		<title>By: Shane</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-1323</link>
		<dc:creator>Shane</dc:creator>
		<pubDate>Fri, 20 Jul 2007 22:45:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-1323</guid>
		<description>Hey Michael,

You&#039;re exactly right. A lot of times, the top-dog isn&#039;t any of these things because they&#039;ve become too large and bloated. But a lot of people appreciate and even crave all the noble qualities that a good underdog has. It&#039;s a great capitalization opportunity.

Gregg,

That&#039;s a great story! Most underdogs seemingly come out of nowhere all of a sudden. Nobody knew all the hard work that you guys were doing behind the scenes.

It&#039;s very easy to underestimate a good underdog strategy. Most people discount their competition because of their own egos. Never understimate the competition. Even the small competitors. &#039;Cause you never know what they&#039;ve got going on that you can&#039;t see.</description>
		<content:encoded><![CDATA[<p>Hey Michael,</p>
<p>You&#8217;re exactly right. A lot of times, the top-dog isn&#8217;t any of these things because they&#8217;ve become too large and bloated. But a lot of people appreciate and even crave all the noble qualities that a good underdog has. It&#8217;s a great capitalization opportunity.</p>
<p>Gregg,</p>
<p>That&#8217;s a great story! Most underdogs seemingly come out of nowhere all of a sudden. Nobody knew all the hard work that you guys were doing behind the scenes.</p>
<p>It&#8217;s very easy to underestimate a good underdog strategy. Most people discount their competition because of their own egos. Never understimate the competition. Even the small competitors. &#8216;Cause you never know what they&#8217;ve got going on that you can&#8217;t see.</p>
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	<item>
		<title>By: Gregg Hawkins</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-1322</link>
		<dc:creator>Gregg Hawkins</dc:creator>
		<pubDate>Fri, 20 Jul 2007 22:11:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-1322</guid>
		<description>P.S. Being the underdog is always the best when you come out on top. Being successful over the others and showing them who  you really are and what you can do is the greatest of revenge. :D</description>
		<content:encoded><![CDATA[<p>P.S. Being the underdog is always the best when you come out on top. Being successful over the others and showing them who  you really are and what you can do is the greatest of revenge. <img src='http://www.zoomstart.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> </p>
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	<item>
		<title>By: Gregg Hawkins</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-1321</link>
		<dc:creator>Gregg Hawkins</dc:creator>
		<pubDate>Fri, 20 Jul 2007 22:10:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-1321</guid>
		<description>I totally agree 100%. This isn&#039;t a business experience, but when my brother and I played baseball we were the underdogs. People told us that we were too small to play. We trained twice as hard, trained in the offseason while everyone was hanging out with friends, and our junior and senior years in highschool we tore it up. 

It was all about hustling and not taking our skill for granted. We gave it 100% everytime on and off the field for baseball. We also had fun! :D

-Gregg</description>
		<content:encoded><![CDATA[<p>I totally agree 100%. This isn&#8217;t a business experience, but when my brother and I played baseball we were the underdogs. People told us that we were too small to play. We trained twice as hard, trained in the offseason while everyone was hanging out with friends, and our junior and senior years in highschool we tore it up. </p>
<p>It was all about hustling and not taking our skill for granted. We gave it 100% everytime on and off the field for baseball. We also had fun! <img src='http://www.zoomstart.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> </p>
<p>-Gregg</p>
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		<title>By: Better Blogging with Michael Martine</title>
		<link>http://www.zoomstart.com/everyone-loves-an-underdog/comment-page-1/#comment-1320</link>
		<dc:creator>Better Blogging with Michael Martine</dc:creator>
		<pubDate>Fri, 20 Jul 2007 15:09:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.zoomstart.com/everyone-loves-an-underdog/#comment-1320</guid>
		<description>Great post! One thing about being number one is that people are going to percieve you as being deficient in all of the above, so an underdog can totally capitalize on that. There&#039;s no need to fear...

OK... I just totally dated myself.</description>
		<content:encoded><![CDATA[<p>Great post! One thing about being number one is that people are going to percieve you as being deficient in all of the above, so an underdog can totally capitalize on that. There&#8217;s no need to fear&#8230;</p>
<p>OK&#8230; I just totally dated myself.</p>
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