Comments on: How Do You Market An Album … Every Way You Can http://www.zoomstart.com/how-to-market-an-album/ Start Something Thu, 04 Dec 2008 04:45:22 +0000 http://wordpress.org/?v=2.6.1 By: Nicole http://www.zoomstart.com/how-to-market-an-album/#comment-1178 Nicole Mon, 25 Jun 2007 15:46:42 +0000 http://www.zoomstart.com/how-to-market-an-album/#comment-1178 I agree start off small, networking, word of mouth I still think is the best way to get the word out there... Another idea is I've hosted House concerts before for my musician and author friends...All I did was offer my home to host the concert, invited friends, had a few snackies and bevies , charged $10.00 to go to the artist...and voila you have an evening of fun and great music in an intimate setting. Oh ya don't forget to warn your neighbors or better yet invite them.. Nic I agree start off small, networking, word of mouth I still think is the best way to get the word out there…

Another idea is I’ve hosted House concerts before for my musician and author friends…All I did was offer my home to host the concert, invited friends, had a few snackies and bevies , charged $10.00 to go to the artist…and voila you have an evening of fun and great music in an intimate setting. Oh ya don’t forget to warn your neighbors or better yet invite them..
Nic

]]> By: Podcomplex Music Technology Blog » Blog Archive » Music Never Dies From Exposure http://www.zoomstart.com/how-to-market-an-album/#comment-1177 Podcomplex Music Technology Blog » Blog Archive » Music Never Dies From Exposure Mon, 25 Jun 2007 15:12:40 +0000 http://www.zoomstart.com/how-to-market-an-album/#comment-1177 [...] Zoomstart have an article which contains essential advice in its title - you must market your album any way you can. Whilst the Internet does provide many new avenues for viral promotion, there is no magic formula [...] [...] Zoomstart have an article which contains essential advice in its title - you must market your album any way you can. Whilst the Internet does provide many new avenues for viral promotion, there is no magic formula [...]

]]> By: The Changing Landscape Of Business - Zoomstart http://www.zoomstart.com/how-to-market-an-album/#comment-1174 The Changing Landscape Of Business - Zoomstart Mon, 25 Jun 2007 04:45:08 +0000 http://www.zoomstart.com/how-to-market-an-album/#comment-1174 [...] from Smart Wealthy Rich left an excellent comment on my post about marketing music. He’s a musician, and he knows what’s going on. Better yet, he’s recognizing and [...] [...] from Smart Wealthy Rich left an excellent comment on my post about marketing music. He’s a musician, and he knows what’s going on. Better yet, he’s recognizing and [...]

]]> By: Community Building Blog http://www.zoomstart.com/how-to-market-an-album/#comment-1172 Community Building Blog Sun, 24 Jun 2007 20:59:59 +0000 http://www.zoomstart.com/how-to-market-an-album/#comment-1172 I definitely agree that starting off small is a great way to achieve success. This will also prevent de motivation from setting in if you are constantly aiming high and not getting results. Start small, and work your way up - have challenging goals but ensure you have a realistic route to achieving them. - Martin Reed I definitely agree that starting off small is a great way to achieve success. This will also prevent de motivation from setting in if you are constantly aiming high and not getting results.

Start small, and work your way up - have challenging goals but ensure you have a realistic route to achieving them.

- Martin Reed

]]> By: Shane http://www.zoomstart.com/how-to-market-an-album/#comment-1168 Shane Sun, 24 Jun 2007 01:13:39 +0000 http://www.zoomstart.com/how-to-market-an-album/#comment-1168 Hey Becky, Hard work and increasing the odds always every way you can always works. It's just hard work! :) Jon, Thanks for your input from a guy who's doing it! I think a lot of music professionals are frustrated by the fact that songs are downloaded enmasse these days. And for free. It's a trend that's sideswiped the industry. But every industry changes and you have to find "the new way of doing things", and it sounds like you're all over it. That's good business thinking. Forge ahead! And when you do you're impromptu rooftop concert ... don't forget to barricade the door and call the media and the cops HAHA :) Hey Becky,

Hard work and increasing the odds always every way you can always works. It’s just hard work! :)

Jon,

Thanks for your input from a guy who’s doing it!

I think a lot of music professionals are frustrated by the fact that songs are downloaded enmasse these days. And for free. It’s a trend that’s sideswiped the industry.

But every industry changes and you have to find “the new way of doing things”, and it sounds like you’re all over it. That’s good business thinking. Forge ahead!

And when you do you’re impromptu rooftop concert … don’t forget to barricade the door and call the media and the cops HAHA :)

]]> By: Jonathan-C. Phillips http://www.zoomstart.com/how-to-market-an-album/#comment-1167 Jonathan-C. Phillips Sun, 24 Jun 2007 00:53:49 +0000 http://www.zoomstart.com/how-to-market-an-album/#comment-1167 Excellent stuff Shane! All the points you wrote in your post are proven and tested ways to promote a band or artist, I especially agree on the "Stage an impromptu rooftop public performance", we plan on doing exactly that kinda stuff. One thing about the music industry, since I'm in the middle of it right now. You know the, "play as much as you can till you get signed on a major label", doesn't really work that way anymore (reason why we have our own label and studio), Most major companies like Warner and Universal and all those are not looking for to sign bands anymore, they are simply holding catalogs, which is cool, but that means the record sales are not as important today as it was 10 years ago. We plan on maybe giving away our music (anyway limewire makes it easy for people to download for free), we will be selling t-shirts, belt buckles, limited edition CDs available at shows only, guitar picks, strings with the band's logo on 'em, heck even underwear, we even thought about having our own drink! Anyway, a couple years back when you were getting signed on a label, even if it wasn't a major label, a good deal was that the band would get between 3% and 12% of record sales profits, and split that within the band, and the label would provide tour support, the marketing machine and all that stuff. Now most bands makes money from playing live (which is ayway what I love the most), and next is licensing. If you can manage to get one of your song in a video game or in a movie or a TV show or something, that's where the big bucks are. I really like the "street team" idea. One of the reasons why we will probably give our music away, and make the big of our money from selling other stuff, like t-shirts (free promotion from the fans anyway) well, not sure if I went maybe a little too off-topic here hehe :) Excellent stuff Shane! All the points you wrote in your post are proven and tested ways to promote a band or artist, I especially agree on the “Stage an impromptu rooftop public performance”, we plan on doing exactly that kinda stuff.

One thing about the music industry, since I’m in the middle of it right now. You know the, “play as much as you can till you get signed on a major label”, doesn’t really work that way anymore (reason why we have our own label and studio), Most major companies like Warner and Universal and all those are not looking for to sign bands anymore, they are simply holding catalogs, which is cool, but that means the record sales are not as important today as it was 10 years ago. We plan on maybe giving away our music (anyway limewire makes it easy for people to download for free), we will be selling t-shirts, belt buckles, limited edition CDs available at shows only, guitar picks, strings with the band’s logo on ‘em, heck even underwear, we even thought about having our own drink!

Anyway, a couple years back when you were getting signed on a label, even if it wasn’t a major label, a good deal was that the band would get between 3% and 12% of record sales profits, and split that within the band, and the label would provide tour support, the marketing machine and all that stuff. Now most bands makes money from playing live (which is ayway what I love the most), and next is licensing. If you can manage to get one of your song in a video game or in a movie or a TV show or something, that’s where the big bucks are.

I really like the “street team” idea. One of the reasons why we will probably give our music away, and make the big of our money from selling other stuff, like t-shirts (free promotion from the fans anyway)

well, not sure if I went maybe a little too off-topic here hehe :)

]]> By: Becky http://www.zoomstart.com/how-to-market-an-album/#comment-1166 Becky Sat, 23 Jun 2007 19:35:01 +0000 http://www.zoomstart.com/how-to-market-an-album/#comment-1166 Great article...refreshing to hear someone speak frankly about the hard work required to market a concept/product. I agree, increasing the odds by getting out there will eventully pay off. Great article…refreshing to hear someone speak frankly about the hard work required to market a concept/product. I agree, increasing the odds by getting out there will eventully pay off.

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