Blogonomics Part 2: Your Best Competitors are your Best Friends
There’s something strange that happens in business over time. Your competitors will often become your friends. And should. This is true in any business. But in blogging it’s doubly true.
So while great content might be the first pillar of good blogonomics. The next, is other bloggers.
When your competitors become your friends, you make each other better. After all, who better to share ideas, stories, and strategies with than the people who have the same goals that you do. The people, doing what you’re doing.
So let’s go learn something about blogging from a few friends …
Some Blogging Secrets
First, Trizle teaches us that there are no secrets worth keeping. A marketer once told me a brilliant idea for a new beer. Bikini Beer. Catchy, viral, you could have a lot of fun with the packaging. I’ve told quite a few people in the bottling industry about it … haven’t seen it yet. Your secrets are safe.
Allen Taylor teaches us that online marketing is much like offline marketing. If you can do one, you can do the other. If you need help with one, get help with the other.
Chris G teaches us that compelling content means you’re only as good as your last post. Hollywood filmmakers live and die by that philosophy. And in the last couple weeks I’ve had a nice jump in RSS subscribers, simply because I wrote less often. And more betterer.
Liz teaches us how to clearly know what to do. Someone in the comments quoted Yoda; “Do or do not. There is no try“. It doesn’t get clearer than that.
Tynan writes a guest post that teaches us that radical change requires … radical change. Clearly, if you want to change the results you’re getting, the first step is to ask yourself, “by how much”?
Nate and Josh teach us how to make that change by just doing it. That’s what they did with their first video blog. They just fired up the camera and went for it.
Steve Roesler teaches us how to not fear success. From your peers. Or for that matter, the success OF your peers. And check out the classic No Fear shirt he replicated for me at the bottom of the post. I miss that shirt. I learned a lot from it.
Martin Reed teaches us that building your community is about making it a place where people want to get involved.
Life Remix teaches us the power of what we can build if we do.
And Gregg Hawkins teaches us that everyone strives to be the best. Even Hooters girls.
Learn. Teach. Trade your secrets of the trade.